The Competitive and anticompetitive theories of advertising /
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Main Author: | |
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Format: | Thesis Book |
Language: | English |
Published: |
Detroit :
Wayne State University,
1982
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Subjects: | |
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LEADER | 00938nam a2200253 a 4500 | ||
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003 | UKM | ||
005 | 1999081813550000 | ||
008 | 981208s1982 xxu 00 eng | ||
035 | |a 515446 | ||
039 | 9 | |y 08-18-1999 |z load | |
090 | |a HF5827.2. |b G65 1982 tesis | ||
100 | 1 | |a Gomes, Lawrence J. | |
245 | 1 | 4 | |a The Competitive and anticompetitive theories of advertising / |c by Lawrence J.Gomes |
260 | |a Detroit : |b Wayne State University, |c 1982 | ||
300 | |a viii, 166 p. ; |c 21 cm. | ||
502 | |a Thesis (Ph.D.)-Wayne State University, 1982 | ||
650 | 0 | |a Advertising, Comparison | |
650 | 0 | |a Advertising | |
650 | 0 | |a Profit | |
907 | |a .b10411239 |b 28-09-20 |c 12-11-19 | ||
998 | |a t |b 08-05-99 |c m |d x |e - |f eng |g xxu |h 4 | ||
914 | |a vtls000042823 | ||
991 | |a F S Kemasyarakatan dan Kemanusiaan | ||
945 | |a HF5827.2. G65 1982 [00008050363] |g 1 |i 00000396845 |j 0 |l t0040 |n No. of pieces: 1 |o - |p MYR0.00 |q - |r - |s - |t 3 |u 0 |v 0 |w 0 |x 0 |y .i11059862 |z 12-11-19 |