The evaluation of integrated market research information systems for newproduct decisions /

相似书籍

• Market orientation and brand performance relationship : the role of brand orientation and competitive intensity /
  由: Mazuri Abd Ghani
• The R & D marketing interface in the new product development process of a high-tech company : a case study /
  由: Ong, Chiek Ting
  出版: (1994)
• Market entry and integration strategies for building products into Hong Kong /
  由: Wong, Kelvin Beng Wah
  出版: (1995)
• Marketing effectiveness of a fast moving consumer product company in a multicultural environment : a comparative study on the perceptions of customers and managers of PepsiCo in Malaysia /
  由: Mohd Nazery bin Mohd Khalid
  出版: (2000)
• Power-trust-commitment in relationship marketing /
  由: Soetomo, Harsini
  出版: (2001)