Iklan siber dan perancangan media dalam komunikasi pemasaran bersepadu : satu kajian faktor mempengaruhi tingkah laku pembelian melalui iklan siber /
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| Main Author: | |
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| Format: | Thesis Book |
| Language: | Malay |
| Published: |
Bangi :
Fakulti Sains Sosial Dan Kemanusiaan, Universiti Kebangsaan Malaysia,
2007
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| 245 | 1 | 0 | |a Iklan siber dan perancangan media dalam komunikasi pemasaran bersepadu : |b satu kajian faktor mempengaruhi tingkah laku pembelian melalui iklan siber / |c Hamisah binti Hasan |
| 260 | |a Bangi : |b Fakulti Sains Sosial Dan Kemanusiaan, Universiti Kebangsaan Malaysia, |c 2007 | ||
| 300 | |a xiii, 215 p. ; |c 30 cm. | ||
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| 504 | |a Rujukan : p. [195]-204 | ||
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