Interpretations of a Malaysian television commercial : a multimodal analysis /
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| Main Author: | |
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| Format: | Thesis Book |
| Language: | English |
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| LEADER | 01384nam a2200337 i 4500 | ||
|---|---|---|---|
| 003 | UKM | ||
| 005 | 20160414120300.0 | ||
| 008 | 160104s2014 at a bm 000 0 eng d | ||
| 020 | |c Hadiah | ||
| 039 | 9 | |a 201604141203 |b baiti |c 201602021057 |d lan |c 201601271624 |d hendon |c 201601271548 |d hendon |y 01-04-2016 |z fakrul | |
| 090 | |a HF6146.T42P447 2014 tesis | ||
| 090 | |a HF6146.T42 |b P447 2014 | ||
| 100 | 1 | |a Periasamy, Melissa Shamini |e author. | |
| 245 | 1 | 0 | |a Interpretations of a Malaysian television commercial : |b a multimodal analysis / |c Melissa Shamini Periasamy. |
| 264 | 0 | |c Ã2014 | |
| 300 | |a xiii, 550 pages : |b illustrations ; |c 30 cm. | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a unmediated |2 rdamedia | ||
| 338 | |a volume |2 rdacarrier | ||
| 502 | |a Tesis (Ph. D.) - The University Of Melbourne, Australia, 2014. | ||
| 504 | |a Includes bibliographical references. | ||
| 650 | 0 | |a Television advertising |x Social aspects |z Malaysia. | |
| 650 | 0 | |a Broadcast advertising |z Malaysia |x Psychological aspects. | |
| 650 | 0 | |a Modality (Linguistics). | |
| 710 | 2 | |a The University Of Melbourne. | |
| 907 | |a .b16250400 |b 28-09-20 |c 12-11-19 | ||
| 998 | |a t |b 01-04-16 |c m |d x |e - |f eng |g at |h 0 | ||
| 914 | |a vtls003597985 | ||
| 990 | |a ha | ||
| 991 | |a Fakulti Sains Sosial dan Kemanusiaan | ||
| 945 | |g 1 |i 00002162670 |j 0 |l t0013 |n No. of pieces: 1 |o - |p MYR0.00 |q - |r - |s - |t 3 |u 1 |v 0 |w 1 |x 0 |y .i20805512 |z 12-11-19 | ||