Relationships between brand attitude, brand attachment and behavioral intention in the context of national carrier's service failure : moderating roles of causal attributions /
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Format: | Thesis Book |
Language: | English |
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003 | UKM | ||
005 | 20180725120300.0 | ||
008 | 180411s2018 my a m 000 0 eng d | ||
039 | 9 | |a 201807251203 |b nikzal |c 201807251141 |d nikzal |c 201804111517 |d hamdan |y 04-11-2018 |z hamdan | |
040 | |a UKM |e rda | ||
090 | |a HF5415.3.G483 2018 tesis | ||
090 | |a HF5415.3 |b .G483 2018 | ||
100 | 1 | |a Al-Gharaibeh, Owais Barkat, |e author. | |
245 | 1 | 0 | |a Relationships between brand attitude, brand attachment and behavioral intention in the context of national carrier's service failure : |b moderating roles of causal attributions / |c Owais Barkat Al-Gharaibeh. |
264 | 0 | |c 2018. | |
300 | |a xiii, 164 pages : |b illustrations ; |c 30 cm. | ||
336 | |a text |2 rdacontent | ||
337 | |a unmediated |2 rdamedia | ||
338 | |a volume |2 rdacarrier | ||
502 | |a Thesis (Ph.D.)-Universiti Kebangsaan Malaysia, 2017. | ||
504 | |a References : page [124]-144. | ||
610 | 2 | 0 | |a Universiti Kebangsaan Malaysia |x Dissertations. |
650 | 0 | |a Dissertations, Academic |z Malaysia. | |
650 | 0 | |a Brand choice. | |
650 | 0 | |a Aircraft carriers. | |
907 | |a .b16581751 |b 28-09-20 |c 12-11-19 | ||
998 | |a t |b 04-11-18 |c m |d x |e - |f eng |g my |h 0 | ||
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991 | |a Pusat Pengajian Siswazah Perniagaan | ||
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