Factors influencing family takaful and life insurance demand
Despite progressive development in the last 15 years, the life insurance and family Takaful still, leave the huge potential for growth. Market penetration during this period was about 54 percent which is still far from the 75 percent of the Government target by 2020, of which this translates into a...
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| Format: | Thesis Book |
| Language: | English |
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Table of Contents:
- 1. Introduction
- 2. Literature review
- 3. Research methodology
- 4. The demand structure of family Takaful and life insurance
- 5. Factors contributing to the dominant Takaful market share
- 6. Comparisons between the external and internal factors for family Takaful and life insurance demand in Malaysia
- 7. Conclusion and recommendations for future research