Marketing strategies of support services in hospital : a case study on Faber Medi-Serve Bhd. /
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| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
Petaling Jaya :
International Islamic University Malaysia,
1997
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| Subjects: | |
| Online Access: | http://studentrepo.iium.edu.my/handle/123456789/3317 |
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| Item Description: | "A project paper submitted in partial fulfilment of the requirement for the degree of Master Management."--On t.p. |
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| Physical Description: | 96 p. : ill. ; 30 cm. |
| Bibliography: | Includes bibliographical references (leaves 81-83) |