Marketing strategies of support services in hospital : a case study on Faber Medi-Serve Bhd. /

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Bibliographic Details
Main Author: Salim Bin Suhaimi
Format: Thesis
Language:English
Published: Petaling Jaya : International Islamic University Malaysia, 1997
Subjects:
Online Access:http://studentrepo.iium.edu.my/handle/123456789/3317
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050 |a RA965.5 
100 0 |a Salim Bin Suhaimi 
245 1 0 |a Marketing strategies of support services in hospital :  |b a case study on Faber Medi-Serve Bhd. /  |c by Salim bin Suhaimi 
260 1 |a Petaling Jaya :  |b International Islamic University Malaysia,  |c 1997 
300 |a 96 p. :  |b ill. ;  |c 30 cm. 
500 |a "A project paper submitted in partial fulfilment of the requirement for the degree of Master Management."--On t.p. 
502 |a Thesis (M.A.)--International Islamic University Malaysia, 1997. 
504 |a Includes bibliographical references (leaves 81-83) 
596 |a 1 
610 2 0 |a Faber Medi-Serve Bhd. 
650 0 |a Hospitals  |x Marketing  |z Malaysia 
650 0 |a Health services  |z Malaysia 
650 0 |a Medical care  |x Marketing  |z Malaysia 
655 0 7 |a Theses, IIUM local 
690 |a Dissertations, Academic  |x Management Centre  |z IIUM 
710 |a International Islamic University Malaysia.  |b Management Centre 
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