APA (7th ed.) Citation

Mohd Nazery bin Mohd Khalid. (2000). Marketing effectiveness of a fast moving consumer product company in a multicultural environment: A comparative study on the perceptions of customers and managers of PepsiCo in Malaysia. International Islamic University Malaysia.

Chicago Style (17th ed.) Citation

Mohd Nazery bin Mohd Khalid. Marketing Effectiveness of a Fast Moving Consumer Product Company in a Multicultural Environment: A Comparative Study on the Perceptions of Customers and Managers of PepsiCo in Malaysia. Gombak, Selangor Darul Ehsan: International Islamic University Malaysia, 2000.

MLA (8th ed.) Citation

Mohd Nazery bin Mohd Khalid. Marketing Effectiveness of a Fast Moving Consumer Product Company in a Multicultural Environment: A Comparative Study on the Perceptions of Customers and Managers of PepsiCo in Malaysia. International Islamic University Malaysia, 2000.