Challenges facing Malaysian e-commerce companies in establishing global brands /

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Bibliographic Details
Main Author: Noor Azli Othman
Format: Thesis
Language:English
Published: Gombak, Selangor : International Islamic University Malaysia, 2001.
Subjects:
Online Access:Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library.
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040 |a UIAM  |b eng 
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100 0 |a Noor Azli Othman  |9 70012 
245 1 0 |a Challenges facing Malaysian e-commerce companies in establishing global brands /  |c by Noor Azli Othman. 
260 |a Gombak, Selangor :  |b International Islamic University Malaysia,  |c 2001. 
300 |a iii, 92 leaves ;  |c 30 cm. 
336 |2 rdacontent 
337 |2 rdamedia 
338 |2 rdacarrier 
502 |a Thesis (MBA)--International Islamic University Malaysia, 2001. 
504 |a Includes bibliographical references. 
650 0 |a Brand name products  |v Case studies  |z Malaysia  |9 70013 
650 0 |a Brand name products  |v Case studies  |x Management  |9 70014 
650 0 |a Electronic commerce  |9 12057 
650 0 |a Customer relations  |x Management  |9 18278 
650 0 |a Competition, International  |v Case studies  |9 70015 
655 0 7 |a Theses, IIUM local 
690 0 |a Dissertations, Academic  |x Management Centre  |z IIUM  |9 34390 
710 2 |a International Islamic University Malaysia.  |b Management Centre  |9 34391 
856 4 |u http://studentrepo.iium.edu.my/handle/123456789/3022  |z Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library. 
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