Factors affecting the purchase intention of halal cosmetics : a study of Muslim females living in Malaysia /

Factors affecting the purchase intention of halal cosmetics : a study of Muslim females living in Malaysia /

The Muslim population is increasing globally and with it the awareness of consuming Halal. Halal now extends to areas other than food, such as cosmetics, personal care products, toiletries, fragrance, and skincare products. In Malaysia, the demand for Halal cosmetics is increasing rapidly due to the...

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書目詳細資料
主要作者:	Malki, Amel (Author)
格式:	Thesis
語言:	English
出版:	Kuala Lumpur : Kulliyyah of Economics and Management Sciences, International Islamic University Malaysia, 2016
主題:	Theses, IIUM local
在線閱讀:	Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library.
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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