Marhanum Che Mohd Salleh. (2014). Developing a model of measuring islamic relationship marketing practice among takaful agents: Exploring its implications on consumer retention. Kulliyyah of Economics and Management Sciences, International Islamic University Malaysia.
Chicago Style (17th ed.) CitationMarhanum Che Mohd Salleh. Developing a Model of Measuring Islamic Relationship Marketing Practice Among Takaful Agents: Exploring Its Implications on Consumer Retention. Kuala Lumpur: Kulliyyah of Economics and Management Sciences, International Islamic University Malaysia, 2014.
MLA (8th ed.) CitationMarhanum Che Mohd Salleh. Developing a Model of Measuring Islamic Relationship Marketing Practice Among Takaful Agents: Exploring Its Implications on Consumer Retention. Kulliyyah of Economics and Management Sciences, International Islamic University Malaysia, 2014.