Torkey Zaben A., A. O. (2014). Mobile advertising effectiveness: The relationship between SMS advertising factors and IIUM students' attitudes to SMS advertising. Kulliyyah of Islamic Revealed Knowledge and Human Sciences, International Islamic University Malaysia.
Chicago Style (17th ed.) CitationTorkey Zaben A., Al Otaibi. Mobile Advertising Effectiveness: The Relationship Between SMS Advertising Factors and IIUM Students' Attitudes to SMS Advertising. Kuala Lumpur: Kulliyyah of Islamic Revealed Knowledge and Human Sciences, International Islamic University Malaysia, 2014.
MLA (8th ed.) CitationTorkey Zaben A., Al Otaibi. Mobile Advertising Effectiveness: The Relationship Between SMS Advertising Factors and IIUM Students' Attitudes to SMS Advertising. Kulliyyah of Islamic Revealed Knowledge and Human Sciences, International Islamic University Malaysia, 2014.