APA (7th ed.) Citation

Doumbouya, S. (2021). The impact loyalty program elements on customer retention for Malaysian retailers. Kulliyyah of Economics and Management International Islamic University Malaysia.

Chicago Style (17th ed.) Citation

Doumbouya, Souleymane. The Impact Loyalty Program Elements on Customer Retention for Malaysian Retailers. Kuala Lumpur: Kulliyyah of Economics and Management International Islamic University Malaysia, 2021.

MLA (8th ed.) Citation

Doumbouya, Souleymane. The Impact Loyalty Program Elements on Customer Retention for Malaysian Retailers. Kulliyyah of Economics and Management International Islamic University Malaysia, 2021.