Factors affecting consumers' attitude towards the use of self-service technology in Malaysia /
The study attempted to examine the relationship between (Perceived Usefulness, Perceived Ease of Use, Expected Outcome Quality, and Technology Anxiety) and the dependent variable (Consumers' Attitude towards the Use of SST in Malaysia). A quantitative study design was used in this research. The...
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Format: | Thesis |
Language: | English |
Published: |
Kuala Lumpur :
Kulliyyah of Economics and Management Sciences, International Islamic University Malaysia,
2019
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Online Access: | Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library. |
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