Creating An Excellent Service Workshop From Customer's Perceptions And Expectations

This research study analyses and reviews customer perceptions and expectations of service quality as one variable in maintaining competitiveness. It then makes suggestions on the areas car companies can focus on to improve their service and build a more loyal following to remain competitive.

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Bibliographic Details
Main Author:	Kong, Sin Tuck
Format:	Thesis
Published:	2006
Subjects:	TS Manufactures
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id	my-mmu-ep.1023
record_format	uketd_dc
spelling	my-mmu-ep.10232010-07-19T08:22:19Z Creating An Excellent Service Workshop From Customer's Perceptions And Expectations 2006-01 Kong, Sin Tuck TS Manufactures This research study analyses and reviews customer perceptions and expectations of service quality as one variable in maintaining competitiveness. It then makes suggestions on the areas car companies can focus on to improve their service and build a more loyal following to remain competitive. 2006-01 Thesis http://shdl.mmu.edu.my/1023/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library
institution	Multimedia University
collection	MMU Institutional Repository
topic	TS Manufactures
spellingShingle	TS Manufactures Kong, Sin Tuck Creating An Excellent Service Workshop From Customer's Perceptions And Expectations
description	This research study analyses and reviews customer perceptions and expectations of service quality as one variable in maintaining competitiveness. It then makes suggestions on the areas car companies can focus on to improve their service and build a more loyal following to remain competitive.
format	Thesis
qualification_level	Master's degree
author	Kong, Sin Tuck
author_facet	Kong, Sin Tuck
author_sort	Kong, Sin Tuck
title	Creating An Excellent Service Workshop From Customer's Perceptions And Expectations
title_short	Creating An Excellent Service Workshop From Customer's Perceptions And Expectations
title_full	Creating An Excellent Service Workshop From Customer's Perceptions And Expectations
title_fullStr	Creating An Excellent Service Workshop From Customer's Perceptions And Expectations
title_full_unstemmed	Creating An Excellent Service Workshop From Customer's Perceptions And Expectations
title_sort	creating an excellent service workshop from customer's perceptions and expectations
granting_institution	Multimedia University
granting_department	Research Library
publishDate	2006
_version_	1747829239936188416

Creating An Excellent Service Workshop From Customer's Perceptions And Expectations

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