CRM-Change Management: The Role Of Training In Successful CRM Implementation

This research focuses on training as an aspect of change management process, aims to analyze and investigate the role of training along the change management process while implementing CRM solutions. In this regard, identification of necessary changes, required trainings, types and contents of train...

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Main Author: Koohestani, Ali
Format: Thesis
Published: 2006
Subjects:
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id my-mmu-ep.1062
record_format uketd_dc
spelling my-mmu-ep.10622010-07-19T07:53:50Z CRM-Change Management: The Role Of Training In Successful CRM Implementation 2006-09 Koohestani, Ali LB Theory and practice of education This research focuses on training as an aspect of change management process, aims to analyze and investigate the role of training along the change management process while implementing CRM solutions. In this regard, identification of necessary changes, required trainings, types and contents of training programs in detail are considered and discussed. 2006-09 Thesis http://shdl.mmu.edu.my/1062/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library
institution Multimedia University
collection MMU Institutional Repository
topic LB Theory and practice of education
spellingShingle LB Theory and practice of education
Koohestani, Ali
CRM-Change Management: The Role Of Training In Successful CRM Implementation
description This research focuses on training as an aspect of change management process, aims to analyze and investigate the role of training along the change management process while implementing CRM solutions. In this regard, identification of necessary changes, required trainings, types and contents of training programs in detail are considered and discussed.
format Thesis
qualification_level Master's degree
author Koohestani, Ali
author_facet Koohestani, Ali
author_sort Koohestani, Ali
title CRM-Change Management: The Role Of Training In Successful CRM Implementation
title_short CRM-Change Management: The Role Of Training In Successful CRM Implementation
title_full CRM-Change Management: The Role Of Training In Successful CRM Implementation
title_fullStr CRM-Change Management: The Role Of Training In Successful CRM Implementation
title_full_unstemmed CRM-Change Management: The Role Of Training In Successful CRM Implementation
title_sort crm-change management: the role of training in successful crm implementation
granting_institution Multimedia University
granting_department Research Library
publishDate 2006
_version_ 1747829249419509760