Effect Of Consumerism Towards Customer Attitudinal Behaviour In Food Industry In Malaysia

The present study will investigate the consumers' perception towards the consumerism issues both in terms of micro issues (fairness on trade practices) and macro issue (environmental consumerism practice) as suggested by Kaynak(1985); and Quazi (2002) as well as the effect of these issues on th...

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Main Author: Panni, Mohammad Fateh Ali Khan
Format: Thesis
Published: 2006
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spelling my-mmu-ep.11902010-08-19T08:34:14Z Effect Of Consumerism Towards Customer Attitudinal Behaviour In Food Industry In Malaysia 2006-12 Panni, Mohammad Fateh Ali Khan HC79 Special Topics. Including air pollution, automation, consumer demand, famines, flow of funds, etc. The present study will investigate the consumers' perception towards the consumerism issues both in terms of micro issues (fairness on trade practices) and macro issue (environmental consumerism practice) as suggested by Kaynak(1985); and Quazi (2002) as well as the effect of these issues on their ethical attitudinal behaviour. 2006-12 Thesis http://shdl.mmu.edu.my/1190/ http://myto.perpun.net.my/metoalogin/logina.php masters Multimedia University Research Library
institution Multimedia University
collection MMU Institutional Repository
topic HC79 Special Topics
Including air pollution, automation, consumer demand, famines, flow of funds, etc.
spellingShingle HC79 Special Topics
Including air pollution, automation, consumer demand, famines, flow of funds, etc.
Panni, Mohammad Fateh Ali Khan
Effect Of Consumerism Towards Customer Attitudinal Behaviour In Food Industry In Malaysia
description The present study will investigate the consumers' perception towards the consumerism issues both in terms of micro issues (fairness on trade practices) and macro issue (environmental consumerism practice) as suggested by Kaynak(1985); and Quazi (2002) as well as the effect of these issues on their ethical attitudinal behaviour.
format Thesis
qualification_level Master's degree
author Panni, Mohammad Fateh Ali Khan
author_facet Panni, Mohammad Fateh Ali Khan
author_sort Panni, Mohammad Fateh Ali Khan
title Effect Of Consumerism Towards Customer Attitudinal Behaviour In Food Industry In Malaysia
title_short Effect Of Consumerism Towards Customer Attitudinal Behaviour In Food Industry In Malaysia
title_full Effect Of Consumerism Towards Customer Attitudinal Behaviour In Food Industry In Malaysia
title_fullStr Effect Of Consumerism Towards Customer Attitudinal Behaviour In Food Industry In Malaysia
title_full_unstemmed Effect Of Consumerism Towards Customer Attitudinal Behaviour In Food Industry In Malaysia
title_sort effect of consumerism towards customer attitudinal behaviour in food industry in malaysia
granting_institution Multimedia University
granting_department Research Library
publishDate 2006
_version_ 1747829312461996032