The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System

This study investigates the relationships between emotional features with customer satisfaction, emotion and loyalty.

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Bibliographic Details
Main Author:	Taher, Parisa
Format:	Thesis
Published:	2007
Subjects:	HF5410-5417.5 Marketing Distribution of products
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id	my-mmu-ep.1203
record_format	uketd_dc
spelling	my-mmu-ep.12032010-08-19T08:26:48Z The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System 2007-07 Taher, Parisa HF5410-5417.5 Marketing. Distribution of products This study investigates the relationships between emotional features with customer satisfaction, emotion and loyalty. 2007-07 Thesis http://shdl.mmu.edu.my/1203/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library
institution	Multimedia University
collection	MMU Institutional Repository
topic	HF5410-5417.5 Marketing Distribution of products
spellingShingle	HF5410-5417.5 Marketing Distribution of products Taher, Parisa The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System
description	This study investigates the relationships between emotional features with customer satisfaction, emotion and loyalty.
format	Thesis
qualification_level	Master's degree
author	Taher, Parisa
author_facet	Taher, Parisa
author_sort	Taher, Parisa
title	The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System
title_short	The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System
title_full	The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System
title_fullStr	The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System
title_full_unstemmed	The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System
title_sort	importance of emotional features in electronic customer relationship management (e-crm) system
granting_institution	Multimedia University
granting_department	Research Library
publishDate	2007
_version_	1747829315617161216

The Importance Of Emotional Features In Electronic Customer Relationship Management (E-CRM) System

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