Impact of Information Communication Technology on Customer Satisfaction in Airline Industry
This project deals in the main, with the problem of customer satisfaction in a service industry , namely, the Airline Industry, with special reference to the Passenger Community. The factor that is taken up for special investigation is the effect of impact of Information Communication Technology.
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my-mmu-ep.1322010-02-23T08:06:46Z Impact of Information Communication Technology on Customer Satisfaction in Airline Industry 2003 Sankaran, Muthulakshmi HF5410-5417.5 Marketing. Distribution of products This project deals in the main, with the problem of customer satisfaction in a service industry , namely, the Airline Industry, with special reference to the Passenger Community. The factor that is taken up for special investigation is the effect of impact of Information Communication Technology. 2003 Thesis http://shdl.mmu.edu.my/132/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library |
| institution |
Multimedia University |
| collection |
MMU Institutional Repository |
| topic |
HF5410-5417.5 Marketing Distribution of products |
| spellingShingle |
HF5410-5417.5 Marketing Distribution of products Sankaran, Muthulakshmi Impact of Information Communication Technology on Customer Satisfaction in Airline Industry |
| description |
This project deals in the main, with the problem of customer satisfaction in a service industry , namely, the Airline Industry, with special reference to the Passenger Community. The factor that is taken up for special investigation is the effect of impact of Information Communication Technology. |
| format |
Thesis |
| qualification_level |
Master's degree |
| author |
Sankaran, Muthulakshmi |
| author_facet |
Sankaran, Muthulakshmi |
| author_sort |
Sankaran, Muthulakshmi |
| title |
Impact of Information Communication Technology on Customer Satisfaction in Airline Industry |
| title_short |
Impact of Information Communication Technology on Customer Satisfaction in Airline Industry |
| title_full |
Impact of Information Communication Technology on Customer Satisfaction in Airline Industry |
| title_fullStr |
Impact of Information Communication Technology on Customer Satisfaction in Airline Industry |
| title_full_unstemmed |
Impact of Information Communication Technology on Customer Satisfaction in Airline Industry |
| title_sort |
impact of information communication technology on customer satisfaction in airline industry |
| granting_institution |
Multimedia University |
| granting_department |
Research Library |
| publishDate |
2003 |
| _version_ |
1747829089997160448 |