User Acceptance Of Online Auction Among Malaysians
Electronic commerce plays an important role in the area of globalization. Although the usage of online auction is become popular, there is still uncertainty to the factors that drive the adoption of online auctions.
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2008
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my-mmu-ep.1420 |
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my-mmu-ep.14202010-09-02T00:54:59Z User Acceptance Of Online Auction Among Malaysians 2008-06 Yong, Swee Ling HF5410-5417.5 Marketing. Distribution of products Electronic commerce plays an important role in the area of globalization. Although the usage of online auction is become popular, there is still uncertainty to the factors that drive the adoption of online auctions. 2008-06 Thesis http://shdl.mmu.edu.my/1420/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library |
| institution |
Multimedia University |
| collection |
MMU Institutional Repository |
| topic |
HF5410-5417.5 Marketing Distribution of products |
| spellingShingle |
HF5410-5417.5 Marketing Distribution of products Yong, Swee Ling User Acceptance Of Online Auction Among Malaysians |
| description |
Electronic commerce plays an important role in the area of globalization. Although the usage of online auction is become popular, there is still uncertainty to the factors that drive the adoption of online auctions. |
| format |
Thesis |
| qualification_level |
Master's degree |
| author |
Yong, Swee Ling |
| author_facet |
Yong, Swee Ling |
| author_sort |
Yong, Swee Ling |
| title |
User Acceptance Of Online Auction Among Malaysians |
| title_short |
User Acceptance Of Online Auction Among Malaysians |
| title_full |
User Acceptance Of Online Auction Among Malaysians |
| title_fullStr |
User Acceptance Of Online Auction Among Malaysians |
| title_full_unstemmed |
User Acceptance Of Online Auction Among Malaysians |
| title_sort |
user acceptance of online auction among malaysians |
| granting_institution |
Multimedia University |
| granting_department |
Research Library |
| publishDate |
2008 |
| _version_ |
1747829367979900928 |