Perusahaan Otomobil Kedua Sdn. Bhd (Perodua) A Case Study

This case study gives details on Perodua as a whole - the company's background and history, its vision and mission, its organizational structure and functions and its milestones and achievements through out its 15 years. Perodua is the current market leader in the Malaysian automotive industry...

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Bibliographic Details
Main Author: Ahmad Nazri, Alwyn Zuleika
Format: Thesis
Published: 2008
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