Study Of Beijing Li-Ning Sporting Equipment Ltd. Co. Marketing Strategy

The objective of this research is to research Li-ning Company which has already become widely known sport brand in China since it has been established in 1990s.

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Bibliographic Details
Main Author: Ming, Zhou
Format: Thesis
Published: 2008
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Summary:The objective of this research is to research Li-ning Company which has already become widely known sport brand in China since it has been established in 1990s.