Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia
This study consists of a model illustrating the role of organizational knowledge management system executed at SMEs in order to improve and ameliorate branding behavior.
Saved in:
Main Author: | |
---|---|
Format: | Thesis |
Published: |
2009
|
Subjects: | |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
id |
my-mmu-ep.1584 |
---|---|
record_format |
uketd_dc |
spelling |
my-mmu-ep.15842010-09-23T06:35:25Z Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia 2009-04 Najmaei, Arash HD28-70 Management. Industrial Management This study consists of a model illustrating the role of organizational knowledge management system executed at SMEs in order to improve and ameliorate branding behavior. 2009-04 Thesis http://shdl.mmu.edu.my/1584/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library |
institution |
Multimedia University |
collection |
MMU Institutional Repository |
topic |
HD28-70 Management Industrial Management |
spellingShingle |
HD28-70 Management Industrial Management Najmaei, Arash Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia |
description |
This study consists of a model illustrating the role of organizational knowledge management system executed at SMEs in order to improve and ameliorate branding behavior. |
format |
Thesis |
qualification_level |
Master's degree |
author |
Najmaei, Arash |
author_facet |
Najmaei, Arash |
author_sort |
Najmaei, Arash |
title |
Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia |
title_short |
Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia |
title_full |
Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia |
title_fullStr |
Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia |
title_full_unstemmed |
Strategic Knowledge Management System As A Competitive Means For Branding Excellence Of SMEs In Malaysia |
title_sort |
strategic knowledge management system as a competitive means for branding excellence of smes in malaysia |
granting_institution |
Multimedia University |
granting_department |
Research Library |
publishDate |
2009 |
_version_ |
1747829407364415488 |