Influence Of Advertising On Consumer's Consideration Set And Brand Preferences In Ready-Made Garment Industry

This study seeks to uncover brand preference and consideration set formation and measure advertisement influence.

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書目詳細資料
主要作者:	Khanekharab, Jasmine
格式:	Thesis
出版:	2009
主題:	HM Sociology
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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