Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective
This study based on primary data collected from 300 sample respondents. The survey shows that more than half of the respondents have made online purchase before, and most of the experienced online purchasers are male, young, and highly educated.
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my-mmu-ep.16872010-09-23T06:33:21Z Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective 2009-12 Lu, Lim Sin HF5546-5548.6 Office management This study based on primary data collected from 300 sample respondents. The survey shows that more than half of the respondents have made online purchase before, and most of the experienced online purchasers are male, young, and highly educated. 2009-12 Thesis http://shdl.mmu.edu.my/1687/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library |
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Multimedia University |
collection |
MMU Institutional Repository |
topic |
HF5546-5548.6 Office management |
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HF5546-5548.6 Office management Lu, Lim Sin Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective |
description |
This study based on primary data collected from 300 sample respondents. The survey shows that more than half of the respondents have made online purchase before, and most of the experienced online purchasers are male, young, and highly educated. |
format |
Thesis |
qualification_level |
Master's degree |
author |
Lu, Lim Sin |
author_facet |
Lu, Lim Sin |
author_sort |
Lu, Lim Sin |
title |
Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective |
title_short |
Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective |
title_full |
Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective |
title_fullStr |
Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective |
title_full_unstemmed |
Online Purchasing Patterns And Intention To Purchase Through Internet : A Study On Malaysian Consumers' Perspective |
title_sort |
online purchasing patterns and intention to purchase through internet : a study on malaysian consumers' perspective |
granting_institution |
Multimedia University |
granting_department |
Research Library |
publishDate |
2009 |
_version_ |
1747829432425381888 |