The Impact Of Advertising Versus Word Of Mouth In Consumer Decision Making Process In Iran

The Impact Of Advertising Versus Word Of Mouth In Consumer Decision Making Process In Iran

The study was undertaken to evaluate the factors consumer purchasing decision making process in Iran.

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書目詳細資料
主要作者:	Abdollahi, Bita
格式:	Thesis
出版:	2009
主題:	HD28-70 Management Industrial Management
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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