The Impact Of Advertising Versus Word Of Mouth In Consumer Decision Making Process In Iran

The Impact Of Advertising Versus Word Of Mouth In Consumer Decision Making Process In Iran

The study was undertaken to evaluate the factors consumer purchasing decision making process in Iran.

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书目详细资料
主要作者:	Abdollahi, Bita
格式:	Thesis
出版:	2009
主题:	HD28-70 Management Industrial Management
标签:	添加标签没有标签, 成为第一个标记此记录!

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