Soaring High Into The Blue Sky-AirAsia, The First Low-Fares, No-Frills Airline In Malaysia
This case study will take a closer look at the low-fares, no frills concept and find out how it differs from the conventional full-service carrier. It will further uncover the secret behind AirAsia's success and explore the future strategies for AirAsia to win the competition and achieve compet...
Saved in:
| 主要作者: | |
|---|---|
| 格式: | Thesis |
| 出版: |
2003
|
| 主題: | |
| 標簽: |
添加標簽
沒有標簽, 成為第一個標記此記錄!
|