Dell Inc. : Will The Powerhouse PC Maker Turnaround?

Dell Inc. : Will The Powerhouse PC Maker Turnaround?

This project paper focuses on a case study on Dell. Some of the key subjects includes its major achievements in the past and the present; the overview of the industry - socio,economic,, marketing, political, legal and technological factors that encourage and affect growth and development industry wh...

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Main Author: Hong , She San (Agnes)
Format: Thesis
Published: 2007
Subjects:
HD2340.8-2346.5 Small and medium-sized businesses
artisans
handicrafts
trades
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id my-mmu-ep.1869
record_format uketd_dc
spelling my-mmu-ep.18692011-07-19T03:34:39Z Dell Inc. : Will The Powerhouse PC Maker Turnaround? 2007-03 Hong , She San (Agnes) HD2340.8-2346.5 Small and medium-sized businesses, artisans, handicrafts, trades This project paper focuses on a case study on Dell. Some of the key subjects includes its major achievements in the past and the present; the overview of the industry - socio,economic,, marketing, political, legal and technological factors that encourage and affect growth and development industry which the company belongs. the challenges of competitors and ways to overcome them; secrets of Dell\'s success - customer experience and employee experience; the power of Direct Model, the partnership strategy, outsourcing strategy, and recent challenges of the company and their solutions. Part two, includesa case analysis of Dell Inc. 2007-03 Thesis http://shdl.mmu.edu.my/1869/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters University of Multimedia Research Library
institution Multimedia University
collection MMU Institutional Repository
topic HD2340.8-2346.5 Small and medium-sized businesses
artisans
handicrafts
trades
spellingShingle HD2340.8-2346.5 Small and medium-sized businesses
artisans
handicrafts
trades
Hong , She San (Agnes)
Dell Inc. : Will The Powerhouse PC Maker Turnaround?
description This project paper focuses on a case study on Dell. Some of the key subjects includes its major achievements in the past and the present; the overview of the industry - socio,economic,, marketing, political, legal and technological factors that encourage and affect growth and development industry which the company belongs. the challenges of competitors and ways to overcome them; secrets of Dell\'s success - customer experience and employee experience; the power of Direct Model, the partnership strategy, outsourcing strategy, and recent challenges of the company and their solutions. Part two, includesa case analysis of Dell Inc.
format Thesis
qualification_level Master's degree
author Hong , She San (Agnes)
author_facet Hong , She San (Agnes)
author_sort Hong , She San (Agnes)
title Dell Inc. : Will The Powerhouse PC Maker Turnaround?
title_short Dell Inc. : Will The Powerhouse PC Maker Turnaround?
title_full Dell Inc. : Will The Powerhouse PC Maker Turnaround?
title_fullStr Dell Inc. : Will The Powerhouse PC Maker Turnaround?
title_full_unstemmed Dell Inc. : Will The Powerhouse PC Maker Turnaround?
title_sort dell inc. : will the powerhouse pc maker turnaround?
granting_institution University of Multimedia
granting_department Research Library
publishDate 2007
_version_ 1747829470176215040

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