Effects Of Word Of Mouth On Iran's Photography Industry

This dissertation aimed to investigate the mechanism of word of mouth (WOM) which is regarded as an important social activity in consumer behavior strand of marketing management.

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Bibliographic Details
Main Author: Zaribaf, Ehsan
Format: Thesis
Published: 2009
Subjects:
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id my-mmu-ep.312
record_format uketd_dc
spelling my-mmu-ep.3122010-05-14T08:45:42Z Effects Of Word Of Mouth On Iran's Photography Industry 2009-12 Zaribaf, Ehsan HF Commerce This dissertation aimed to investigate the mechanism of word of mouth (WOM) which is regarded as an important social activity in consumer behavior strand of marketing management. 2009-12 Thesis http://shdl.mmu.edu.my/312/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library
institution Multimedia University
collection MMU Institutional Repository
topic HF Commerce
spellingShingle HF Commerce
Zaribaf, Ehsan
Effects Of Word Of Mouth On Iran's Photography Industry
description This dissertation aimed to investigate the mechanism of word of mouth (WOM) which is regarded as an important social activity in consumer behavior strand of marketing management.
format Thesis
qualification_level Master's degree
author Zaribaf, Ehsan
author_facet Zaribaf, Ehsan
author_sort Zaribaf, Ehsan
title Effects Of Word Of Mouth On Iran's Photography Industry
title_short Effects Of Word Of Mouth On Iran's Photography Industry
title_full Effects Of Word Of Mouth On Iran's Photography Industry
title_fullStr Effects Of Word Of Mouth On Iran's Photography Industry
title_full_unstemmed Effects Of Word Of Mouth On Iran's Photography Industry
title_sort effects of word of mouth on iran's photography industry
granting_institution Multimedia University
granting_department Research Library
publishDate 2009
_version_ 1747829103845703680