Perceived E-Service Quality In Online Shopping From Malaysian Customers\' Perspective

Perceived E-Service Quality In Online Shopping From Malaysian Customers\' Perspective

The main aim of this research is to discover the most important factors influencing Malaysian consumers\' thought and opinions regarding the quality of e-services by understanding the aspects and characteristics, which influence these opinions in online shoppers.

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Bibliographic Details
Main Author: Namdari, Elham
Format: Thesis
Published: 2011
Subjects:
TX Home economics
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id my-mmu-ep.3450
record_format uketd_dc
spelling my-mmu-ep.34502012-03-30T02:15:19Z Perceived E-Service Quality In Online Shopping From Malaysian Customers\' Perspective 2011-08 Namdari, Elham TX Home economics The main aim of this research is to discover the most important factors influencing Malaysian consumers\' thought and opinions regarding the quality of e-services by understanding the aspects and characteristics, which influence these opinions in online shoppers. 2011-08 Thesis http://shdl.mmu.edu.my/3450/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters University of Multimedia Research Library
institution Multimedia University
collection MMU Institutional Repository
topic TX Home economics
spellingShingle TX Home economics
Namdari, Elham
Perceived E-Service Quality In Online Shopping From Malaysian Customers\' Perspective
description The main aim of this research is to discover the most important factors influencing Malaysian consumers\' thought and opinions regarding the quality of e-services by understanding the aspects and characteristics, which influence these opinions in online shoppers.
format Thesis
qualification_level Master's degree
author Namdari, Elham
author_facet Namdari, Elham
author_sort Namdari, Elham
title Perceived E-Service Quality In Online Shopping From Malaysian Customers\' Perspective
title_short Perceived E-Service Quality In Online Shopping From Malaysian Customers\' Perspective
title_full Perceived E-Service Quality In Online Shopping From Malaysian Customers\' Perspective
title_fullStr Perceived E-Service Quality In Online Shopping From Malaysian Customers\' Perspective
title_full_unstemmed Perceived E-Service Quality In Online Shopping From Malaysian Customers\' Perspective
title_sort perceived e-service quality in online shopping from malaysian customers\' perspective
granting_institution University of Multimedia
granting_department Research Library
publishDate 2011
_version_ 1747829500916269056

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