Consumer Evaluation Of Processed Food Risk Management In Klang Valley,Malaysia

The main objectives of this study is to identify factors which affect consumer perception about food risk management quality in Malaysia. Seven factors of evaluation,namely proactive consumer protection,skepticism in risk management,expertise of risk managers,honesty of risk managers,reactive risk m...

Full description

Saved in:
Bibliographic Details
Main Author: Mirza, Tara
Format: Thesis
Published: 2011
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!