Factors Influencing Consumer Repurchase Intention Towards Consumer Packaged Goods In Malaysia
The primary purpose of this study is then to examine the role of some determinants of consumer repurchase intention toward consumer packaged goods in context of Malaysia. This study found that all determinants of consumer repurchase intention influenced it in a significant manner.
Saved in:
Main Author: | |
---|---|
Format: | Thesis |
Published: |
2012
|
Subjects: | |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
id |
my-mmu-ep.3668 |
---|---|
record_format |
uketd_dc |
spelling |
my-mmu-ep.36682012-12-06T03:17:26Z Factors Influencing Consumer Repurchase Intention Towards Consumer Packaged Goods In Malaysia 2012-08-15 Sheikh Kazemi, Mani HF5410-5417.5 Marketing. Distribution of products The primary purpose of this study is then to examine the role of some determinants of consumer repurchase intention toward consumer packaged goods in context of Malaysia. This study found that all determinants of consumer repurchase intention influenced it in a significant manner. 2012-08 Thesis http://shdl.mmu.edu.my/3668/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Graduate School of Management |
institution |
Multimedia University |
collection |
MMU Institutional Repository |
topic |
HF5410-5417.5 Marketing Distribution of products |
spellingShingle |
HF5410-5417.5 Marketing Distribution of products Sheikh Kazemi, Mani Factors Influencing Consumer Repurchase Intention Towards Consumer Packaged Goods In Malaysia |
description |
The primary purpose of this study is then to examine the role of some determinants of consumer repurchase intention toward consumer packaged goods in context of Malaysia. This study found that all determinants of consumer repurchase intention influenced it in a significant manner. |
format |
Thesis |
qualification_level |
Master's degree |
author |
Sheikh Kazemi, Mani |
author_facet |
Sheikh Kazemi, Mani |
author_sort |
Sheikh Kazemi, Mani |
title |
Factors Influencing Consumer Repurchase Intention Towards Consumer Packaged Goods In Malaysia |
title_short |
Factors Influencing Consumer Repurchase Intention Towards Consumer Packaged Goods In Malaysia |
title_full |
Factors Influencing Consumer Repurchase Intention Towards Consumer Packaged Goods In Malaysia |
title_fullStr |
Factors Influencing Consumer Repurchase Intention Towards Consumer Packaged Goods In Malaysia |
title_full_unstemmed |
Factors Influencing Consumer Repurchase Intention Towards Consumer Packaged Goods In Malaysia |
title_sort |
factors influencing consumer repurchase intention towards consumer packaged goods in malaysia |
granting_institution |
Multimedia University |
granting_department |
Graduate School of Management |
publishDate |
2012 |
_version_ |
1747829539371745280 |