Investigating perceptions of residents in the old township of Ipoh, Perak towards revitalisation

This research is an investigation for a sustainable revitalisation for the old township of Ipoh, Perak, which is currently in a state of disuse and disrepair. A modified Mehrabian-Russell Model (MR Model) was employed to study the perception of Ipoh residents on what constitute a sustainable revital...

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Main Author:	Hew, Wee Lim
Format:	Thesis
Published:	2013
Subjects:	HM Sociology
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id	my-mmu-ep.5882
record_format	uketd_dc
spelling	my-mmu-ep.58822020-12-29T06:33:46Z Investigating perceptions of residents in the old township of Ipoh, Perak towards revitalisation 2013-06 Hew, Wee Lim HM Sociology This research is an investigation for a sustainable revitalisation for the old township of Ipoh, Perak, which is currently in a state of disuse and disrepair. A modified Mehrabian-Russell Model (MR Model) was employed to study the perception of Ipoh residents on what constitute a sustainable revitalisation, and how the revitalisation may incite their emotions, and subsequently influence them to patronise and promote the Old Town to other potential visitors. Both qualitative and quantitative methods were employed. In situ, unobtrusive observations were conducted to gather cognizance of Ipoh’s conditions, and an interview was held with the local planning authority (the Ipoh City Council City Planning Department) to gain insight into future development plans for the Old Town. 2013-06 Thesis http://shdl.mmu.edu.my/5882/ http://library.mmu.edu.my/diglib/onlinedb/dig_lib.php masters Multimedia University Faculty of Business
institution	Multimedia University
collection	MMU Institutional Repository
topic	HM Sociology
spellingShingle	HM Sociology Hew, Wee Lim Investigating perceptions of residents in the old township of Ipoh, Perak towards revitalisation
description	This research is an investigation for a sustainable revitalisation for the old township of Ipoh, Perak, which is currently in a state of disuse and disrepair. A modified Mehrabian-Russell Model (MR Model) was employed to study the perception of Ipoh residents on what constitute a sustainable revitalisation, and how the revitalisation may incite their emotions, and subsequently influence them to patronise and promote the Old Town to other potential visitors. Both qualitative and quantitative methods were employed. In situ, unobtrusive observations were conducted to gather cognizance of Ipoh’s conditions, and an interview was held with the local planning authority (the Ipoh City Council City Planning Department) to gain insight into future development plans for the Old Town.
format	Thesis
qualification_level	Master's degree
author	Hew, Wee Lim
author_facet	Hew, Wee Lim
author_sort	Hew, Wee Lim
title	Investigating perceptions of residents in the old township of Ipoh, Perak towards revitalisation
title_short	Investigating perceptions of residents in the old township of Ipoh, Perak towards revitalisation
title_full	Investigating perceptions of residents in the old township of Ipoh, Perak towards revitalisation
title_fullStr	Investigating perceptions of residents in the old township of Ipoh, Perak towards revitalisation
title_full_unstemmed	Investigating perceptions of residents in the old township of Ipoh, Perak towards revitalisation
title_sort	investigating perceptions of residents in the old township of ipoh, perak towards revitalisation
granting_institution	Multimedia University
granting_department	Faculty of Business
publishDate	2013
_version_	1747829594803666944

Investigating perceptions of residents in the old township of Ipoh, Perak towards revitalisation

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