Motivation factors and its impact on Sales Commission Plan (SCP) among employees in Telekom Malaysia Berhad

The purpose of this study is to uncover factors of motivation among Account Executives (AEs) in Telekom Malaysia (TM) after the improvement of Sales Commission Plan (SCP) program in year 2014. Demographic data like age, gender, marital status, workplace, education level, years of service with TM and...

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Bibliographic Details
Main Author: Mohd Marizd, Nur Liyana
Format: Thesis
Published: 2014
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Summary:The purpose of this study is to uncover factors of motivation among Account Executives (AEs) in Telekom Malaysia (TM) after the improvement of Sales Commission Plan (SCP) program in year 2014. Demographic data like age, gender, marital status, workplace, education level, years of service with TM and monthly salary are also gathered. Factors of motivation of monetary reward, recognition, affiliation, job security and work environment that influence Account Executives (AEs) motivation are the focus of this study. Relationship between the above mentioned demographics elements and motivation factors are examined by adopting quantitative statistical approach. Apart from that, the relationship between Account Executives (AEs) satisfaction towards Sales Commission Plan (SCP) and their motivation level were also investigated. The impact of Sales Commission Plan (SCP) towards the company revenue performance was also examined.