Factors Affecting Hybrid Car Purchase Intention in Malaysia
The paradox between the mobility of private transportation and consumption of petrol is clear. The increasing fleet of car accompanied by the strong demand of petrol could burden the Government to secure reliable supply of petrol. Hybrid car, which is generally viewed as an entry solution to lessen...
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Main Author: | Hor, Woon Yaw |
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Format: | Thesis |
Published: |
2015
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