Case Writing And Analysis: Silver Bird Group Berhad A Strategic Business Plan

The central theme of this case analysis is the formulation of a Strategic Business Plan for a public listed entity involved in the production and distribution of food products. The study and analysis of the Silver Bird Group Berhad using systematic business tools will assist in the formulation of pr...

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Main Author:	Hooi, Long See
Format:	Thesis
Published:	2004
Subjects:	HB Economic theory Demography
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id	my-mmu-ep.753
record_format	uketd_dc
spelling	my-mmu-ep.7532010-06-30T08:25:03Z Case Writing And Analysis: Silver Bird Group Berhad A Strategic Business Plan 2004-06 Hooi, Long See HB Economic theory. Demography The central theme of this case analysis is the formulation of a Strategic Business Plan for a public listed entity involved in the production and distribution of food products. The study and analysis of the Silver Bird Group Berhad using systematic business tools will assist in the formulation of practical business and corporate level strategies to not only strengthen itself against the onslaught of competitors' aggressive movement but also enhance the Group's competitive structure to continue its remarkable performance in the next 5 years. 2004-06 Thesis http://shdl.mmu.edu.my/753/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library
institution	Multimedia University
collection	MMU Institutional Repository
topic	HB Economic theory Demography
spellingShingle	HB Economic theory Demography Hooi, Long See Case Writing And Analysis: Silver Bird Group Berhad A Strategic Business Plan
description	The central theme of this case analysis is the formulation of a Strategic Business Plan for a public listed entity involved in the production and distribution of food products. The study and analysis of the Silver Bird Group Berhad using systematic business tools will assist in the formulation of practical business and corporate level strategies to not only strengthen itself against the onslaught of competitors' aggressive movement but also enhance the Group's competitive structure to continue its remarkable performance in the next 5 years.
format	Thesis
qualification_level	Master's degree
author	Hooi, Long See
author_facet	Hooi, Long See
author_sort	Hooi, Long See
title	Case Writing And Analysis: Silver Bird Group Berhad A Strategic Business Plan
title_short	Case Writing And Analysis: Silver Bird Group Berhad A Strategic Business Plan
title_full	Case Writing And Analysis: Silver Bird Group Berhad A Strategic Business Plan
title_fullStr	Case Writing And Analysis: Silver Bird Group Berhad A Strategic Business Plan
title_full_unstemmed	Case Writing And Analysis: Silver Bird Group Berhad A Strategic Business Plan
title_sort	case writing and analysis: silver bird group berhad a strategic business plan
granting_institution	Multimedia University
granting_department	Research Library
publishDate	2004
_version_	1747829208458985472

Case Writing And Analysis: Silver Bird Group Berhad A Strategic Business Plan

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