Case Study On Toyota Motor Corporation

This case study is intended to study comprehensively about the success of Toyota Motor Corporation (TMC), the second largest automaker in the world after General Motors Corporation (GM). In this paper also, through careful and systematic approach has identified a number of key strategic approaches t...

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Main Author: Masthan Ghani, Seeni Mohamed
Format: Thesis
Published: 2004
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id my-mmu-ep.762
record_format uketd_dc
spelling my-mmu-ep.7622010-07-05T07:04:13Z Case Study On Toyota Motor Corporation 2004-10 Masthan Ghani, Seeni Mohamed TL Motor vehicles. Aeronautics. Astronautics This case study is intended to study comprehensively about the success of Toyota Motor Corporation (TMC), the second largest automaker in the world after General Motors Corporation (GM). In this paper also, through careful and systematic approach has identified a number of key strategic approaches that could be used by Toyota to gain extra competitive advantages and to ensure that the company's vision is fulfilled. 2004-10 Thesis http://shdl.mmu.edu.my/762/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library
institution Multimedia University
collection MMU Institutional Repository
topic TL Motor vehicles
Aeronautics
Astronautics
spellingShingle TL Motor vehicles
Aeronautics
Astronautics
Masthan Ghani, Seeni Mohamed
Case Study On Toyota Motor Corporation
description This case study is intended to study comprehensively about the success of Toyota Motor Corporation (TMC), the second largest automaker in the world after General Motors Corporation (GM). In this paper also, through careful and systematic approach has identified a number of key strategic approaches that could be used by Toyota to gain extra competitive advantages and to ensure that the company's vision is fulfilled.
format Thesis
qualification_level Master's degree
author Masthan Ghani, Seeni Mohamed
author_facet Masthan Ghani, Seeni Mohamed
author_sort Masthan Ghani, Seeni Mohamed
title Case Study On Toyota Motor Corporation
title_short Case Study On Toyota Motor Corporation
title_full Case Study On Toyota Motor Corporation
title_fullStr Case Study On Toyota Motor Corporation
title_full_unstemmed Case Study On Toyota Motor Corporation
title_sort case study on toyota motor corporation
granting_institution Multimedia University
granting_department Research Library
publishDate 2004
_version_ 1747829210417725440