Customer Focus On Internet Banking In Malaysia

This study deliberates on the customer focus of Internet banking in Malaysia. The study is a qualitative empirical research on the development of Internet banking in Malaysia. The results of the survey indicate that most of the consumers are not opting for Internet banking as they prefer human inter...

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Bibliographic Details
Main Author:	Sudha, Raju
Format:	Thesis
Published:	2005
Subjects:	HG1710 Electronic Funds Transfers
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id	my-mmu-ep.794
record_format	uketd_dc
spelling	my-mmu-ep.7942010-07-02T04:10:40Z Customer Focus On Internet Banking In Malaysia 2005-03 Sudha, Raju HG1710 Electronic Funds Transfers This study deliberates on the customer focus of Internet banking in Malaysia. The study is a qualitative empirical research on the development of Internet banking in Malaysia. The results of the survey indicate that most of the consumers are not opting for Internet banking as they prefer human interactions in their banking activity.The banks should, therefore, provide a human touch through video conferencing and they should not impose a fee for Internet banking transactions. The security features of Internet banking should be improved by building stronger firewalls to prevent hackers entering into Internet banking codes. Internet banking should be user-friendly so as to entice more clients to use their services. 2005-03 Thesis http://shdl.mmu.edu.my/794/ http://myto.perpun.net.my/metoalogin/logina.php masters Multimedia University Research Library
institution	Multimedia University
collection	MMU Institutional Repository
topic	HG1710 Electronic Funds Transfers
spellingShingle	HG1710 Electronic Funds Transfers Sudha, Raju Customer Focus On Internet Banking In Malaysia
description	This study deliberates on the customer focus of Internet banking in Malaysia. The study is a qualitative empirical research on the development of Internet banking in Malaysia. The results of the survey indicate that most of the consumers are not opting for Internet banking as they prefer human interactions in their banking activity.The banks should, therefore, provide a human touch through video conferencing and they should not impose a fee for Internet banking transactions. The security features of Internet banking should be improved by building stronger firewalls to prevent hackers entering into Internet banking codes. Internet banking should be user-friendly so as to entice more clients to use their services.
format	Thesis
qualification_level	Master's degree
author	Sudha, Raju
author_facet	Sudha, Raju
author_sort	Sudha, Raju
title	Customer Focus On Internet Banking In Malaysia
title_short	Customer Focus On Internet Banking In Malaysia
title_full	Customer Focus On Internet Banking In Malaysia
title_fullStr	Customer Focus On Internet Banking In Malaysia
title_full_unstemmed	Customer Focus On Internet Banking In Malaysia
title_sort	customer focus on internet banking in malaysia
granting_institution	Multimedia University
granting_department	Research Library
publishDate	2005
_version_	1747829217974812672

Customer Focus On Internet Banking In Malaysia

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