A Case Study On Hong Leong Bank Berhad In Malaysia

This research was conducted to study the customers' expectations and customers' perceptions (Gap 5) towards the internet banking service quality in HLBB by using the 17 internet banking service quality dimensions developed by Jun and Chai in 2001.

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书目详细资料
主要作者: Lee, Kim Lain
格式: Thesis
出版: 2006
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