Case Study : The Marketing Strategy For China UNICOM
This paper takes a fresh, in depth look at China Unicom and the issues it face and provide insight into the future shape of China Unicom marketing strategy.
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2005
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my-mmu-ep.8932010-07-07T07:37:33Z Case Study : The Marketing Strategy For China UNICOM 2005-10 Xu, Qing Wei HF5410-5417.5 Marketing. Distribution of products This paper takes a fresh, in depth look at China Unicom and the issues it face and provide insight into the future shape of China Unicom marketing strategy. 2005-10 Thesis http://shdl.mmu.edu.my/893/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library |
institution |
Multimedia University |
collection |
MMU Institutional Repository |
topic |
HF5410-5417.5 Marketing Distribution of products |
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HF5410-5417.5 Marketing Distribution of products Xu, Qing Wei Case Study : The Marketing Strategy For China UNICOM |
description |
This paper takes a fresh, in depth look at China Unicom and the issues it face and provide insight into the future shape of China Unicom marketing strategy. |
format |
Thesis |
qualification_level |
Master's degree |
author |
Xu, Qing Wei |
author_facet |
Xu, Qing Wei |
author_sort |
Xu, Qing Wei |
title |
Case Study : The Marketing Strategy For China UNICOM |
title_short |
Case Study : The Marketing Strategy For China UNICOM |
title_full |
Case Study : The Marketing Strategy For China UNICOM |
title_fullStr |
Case Study : The Marketing Strategy For China UNICOM |
title_full_unstemmed |
Case Study : The Marketing Strategy For China UNICOM |
title_sort |
case study : the marketing strategy for china unicom |
granting_institution |
Multimedia University |
granting_department |
Research Library |
publishDate |
2005 |
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1747829257963307008 |