Application of Creative Multimedia Technology in Banking

This research is one of the few studies in Malaysia to demonstrate empirically a parsimonious link between customer's value cluster, human computer interface and technology acceptance theories. Impications for further research include the application of the research objective to other services...

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Main Author: Vijayan, Paramsothy
Format: Thesis
Published: 2003
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id my-mmu-ep.95
record_format uketd_dc
spelling my-mmu-ep.952009-12-04T08:27:07Z Application of Creative Multimedia Technology in Banking 2003 Vijayan, Paramsothy LB2300 Higher Education This research is one of the few studies in Malaysia to demonstrate empirically a parsimonious link between customer's value cluster, human computer interface and technology acceptance theories. Impications for further research include the application of the research objective to other services and further qualitative research to complement this research. 2003 Thesis http://shdl.mmu.edu.my/95/ http://vlib.mmu.edu.my/diglib/login/dlusr/login.php masters Multimedia University Research Library
institution Multimedia University
collection MMU Institutional Repository
topic LB2300 Higher Education
spellingShingle LB2300 Higher Education
Vijayan, Paramsothy
Application of Creative Multimedia Technology in Banking
description This research is one of the few studies in Malaysia to demonstrate empirically a parsimonious link between customer's value cluster, human computer interface and technology acceptance theories. Impications for further research include the application of the research objective to other services and further qualitative research to complement this research.
format Thesis
qualification_level Master's degree
author Vijayan, Paramsothy
author_facet Vijayan, Paramsothy
author_sort Vijayan, Paramsothy
title Application of Creative Multimedia Technology in Banking
title_short Application of Creative Multimedia Technology in Banking
title_full Application of Creative Multimedia Technology in Banking
title_fullStr Application of Creative Multimedia Technology in Banking
title_full_unstemmed Application of Creative Multimedia Technology in Banking
title_sort application of creative multimedia technology in banking
granting_institution Multimedia University
granting_department Research Library
publishDate 2003
_version_ 1747829087081070592