Customer satisfaction towards service quality KFC in Dungun / Zanor Albaaith Zahari

In fast food industry it plays a crucial role in providing the service to the shoppers. Fast food is one in every of the franchise businesses trends that square measure quite in style lately. With the present of the many nutriment edifice operators that the competition during this business have beco...

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Main Author:	Zahari, Zanor Albaaith
Format:	Thesis
Language:	English
Published:	2018
Subjects:	Consumer satisfaction
Online Access:	https://ir.uitm.edu.my/id/eprint/100052/1/100052.pdf
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id	my-uitm-ir.100052
record_format	uketd_dc
spelling	my-uitm-ir.1000522024-08-24T17:38:41Z Customer satisfaction towards service quality KFC in Dungun / Zanor Albaaith Zahari 2018 Zahari, Zanor Albaaith Consumer satisfaction In fast food industry it plays a crucial role in providing the service to the shoppers. Fast food is one in every of the franchise businesses trends that square measure quite in style lately. With the present of the many nutriment edifice operators that the competition during this business have become larger than ever. Todays so as for the fast food business to remain competitive within the market they to produce quality of service so as to retain client and making retention behaviour among the shoppers. For this study KFC in Dungun was chosen for gathering the knowledge on however service quality influences the client satisfaction. 2018 Thesis https://ir.uitm.edu.my/id/eprint/100052/ https://ir.uitm.edu.my/id/eprint/100052/1/100052.pdf text en public degree Universiti Teknologi MARA, Terengganu Faculty Of Hotel & Tourism Management Khalid, Khazainah
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Khalid, Khazainah
topic	Consumer satisfaction
spellingShingle	Consumer satisfaction Zahari, Zanor Albaaith Customer satisfaction towards service quality KFC in Dungun / Zanor Albaaith Zahari
description	In fast food industry it plays a crucial role in providing the service to the shoppers. Fast food is one in every of the franchise businesses trends that square measure quite in style lately. With the present of the many nutriment edifice operators that the competition during this business have become larger than ever. Todays so as for the fast food business to remain competitive within the market they to produce quality of service so as to retain client and making retention behaviour among the shoppers. For this study KFC in Dungun was chosen for gathering the knowledge on however service quality influences the client satisfaction.
format	Thesis
qualification_level	Bachelor degree
author	Zahari, Zanor Albaaith
author_facet	Zahari, Zanor Albaaith
author_sort	Zahari, Zanor Albaaith
title	Customer satisfaction towards service quality KFC in Dungun / Zanor Albaaith Zahari
title_short	Customer satisfaction towards service quality KFC in Dungun / Zanor Albaaith Zahari
title_full	Customer satisfaction towards service quality KFC in Dungun / Zanor Albaaith Zahari
title_fullStr	Customer satisfaction towards service quality KFC in Dungun / Zanor Albaaith Zahari
title_full_unstemmed	Customer satisfaction towards service quality KFC in Dungun / Zanor Albaaith Zahari
title_sort	customer satisfaction towards service quality kfc in dungun / zanor albaaith zahari
granting_institution	Universiti Teknologi MARA, Terengganu
granting_department	Faculty Of Hotel & Tourism Management
publishDate	2018
url	https://ir.uitm.edu.my/id/eprint/100052/1/100052.pdf
_version_	1811769053107191808

Customer satisfaction towards service quality KFC in Dungun / Zanor Albaaith Zahari

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