Service quality dimensions and customers’ satisfaction in hotel industry / Nurul Shazwanis Mohamad Yusoff

Customer satisfaction is crucial and important in every sector including in hotel industry as it was one of the reasons that contribute to the successfill of the business. The purpose of this study is to determine the service quality (SERVQUAL) and customers' satisfaction in hotel industry. The...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: Mohamad Yusoff, Nurul Shazwanis
التنسيق: أطروحة
اللغة:English
منشور في: 2019
الموضوعات:
الوصول للمادة أونلاين:https://ir.uitm.edu.my/id/eprint/100054/1/100054.pdf
الوسوم: إضافة وسم
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
id my-uitm-ir.100054
record_format uketd_dc
spelling my-uitm-ir.1000542024-08-24T17:33:46Z Service quality dimensions and customers’ satisfaction in hotel industry / Nurul Shazwanis Mohamad Yusoff 2019 Mohamad Yusoff, Nurul Shazwanis Consumer satisfaction Customer satisfaction is crucial and important in every sector including in hotel industry as it was one of the reasons that contribute to the successfill of the business. The purpose of this study is to determine the service quality (SERVQUAL) and customers' satisfaction in hotel industry. The objective of this study is to identify the dimensions of SERVQUAL and to discuss the most influence dimension influencing customers’ satisfaction. This study uses secondary data and an argumentative method which by looking at the journals and articles from previous researchers and academicians. At the end of this study, tangible is the most influence dimensions in influencing customers satisfaction among others SERVQUAL which is reliability, responsiveness, assurance and empathy. The hotel industry will get to improve their service quality more and the academicians get to gain more information regarding the SERVQUAL and customers’ satisfaction. 2019 Thesis https://ir.uitm.edu.my/id/eprint/100054/ https://ir.uitm.edu.my/id/eprint/100054/1/100054.pdf text en public degree Universiti Teknologi MARA, Terengganu Faculty Of Hotel & Tourism Management Mat Ghani, Amanina
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
advisor Mat Ghani, Amanina
topic Consumer satisfaction
spellingShingle Consumer satisfaction
Mohamad Yusoff, Nurul Shazwanis
Service quality dimensions and customers’ satisfaction in hotel industry / Nurul Shazwanis Mohamad Yusoff
description Customer satisfaction is crucial and important in every sector including in hotel industry as it was one of the reasons that contribute to the successfill of the business. The purpose of this study is to determine the service quality (SERVQUAL) and customers' satisfaction in hotel industry. The objective of this study is to identify the dimensions of SERVQUAL and to discuss the most influence dimension influencing customers’ satisfaction. This study uses secondary data and an argumentative method which by looking at the journals and articles from previous researchers and academicians. At the end of this study, tangible is the most influence dimensions in influencing customers satisfaction among others SERVQUAL which is reliability, responsiveness, assurance and empathy. The hotel industry will get to improve their service quality more and the academicians get to gain more information regarding the SERVQUAL and customers’ satisfaction.
format Thesis
qualification_level Bachelor degree
author Mohamad Yusoff, Nurul Shazwanis
author_facet Mohamad Yusoff, Nurul Shazwanis
author_sort Mohamad Yusoff, Nurul Shazwanis
title Service quality dimensions and customers’ satisfaction in hotel industry / Nurul Shazwanis Mohamad Yusoff
title_short Service quality dimensions and customers’ satisfaction in hotel industry / Nurul Shazwanis Mohamad Yusoff
title_full Service quality dimensions and customers’ satisfaction in hotel industry / Nurul Shazwanis Mohamad Yusoff
title_fullStr Service quality dimensions and customers’ satisfaction in hotel industry / Nurul Shazwanis Mohamad Yusoff
title_full_unstemmed Service quality dimensions and customers’ satisfaction in hotel industry / Nurul Shazwanis Mohamad Yusoff
title_sort service quality dimensions and customers’ satisfaction in hotel industry / nurul shazwanis mohamad yusoff
granting_institution Universiti Teknologi MARA, Terengganu
granting_department Faculty Of Hotel & Tourism Management
publishDate 2019
url https://ir.uitm.edu.my/id/eprint/100054/1/100054.pdf
_version_ 1811769053605265408