Factors affecting tourist arrival in Sabah / Asrafrawbi'ah Abdullah

This paper outlaid the factors affecting tourist arrival in Sabah. The main objective is to determine the factors that determine tourist arrival and its contribution to the economic growth in Sabah. The paper presents the primary data collected by personally handed out questionnaires involving a sam...

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Main Author: Abdullah, Asrafrawbi'ah
Format: Thesis
Language:English
Published: 2014
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/100457/1/100457.pdf
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spelling my-uitm-ir.1004572024-09-10T03:42:07Z Factors affecting tourist arrival in Sabah / Asrafrawbi'ah Abdullah 2014 Abdullah, Asrafrawbi'ah Travel and the state. Tourism This paper outlaid the factors affecting tourist arrival in Sabah. The main objective is to determine the factors that determine tourist arrival and its contribution to the economic growth in Sabah. The paper presents the primary data collected by personally handed out questionnaires involving a sample of 50 respondents from local and international tourists. The results clearly indicated that the natural landscape and uniqueness of Sabah do contribute to the number of tourist arrivals and those independent variables such as information sources, recreation provided and tourist attractions do affect the number of tourist arrival in Sabah. Tourists' preferences can be analysed to the use of microeconomic theory, for example, demand theory and also push-pull theory. The final finding was the development of tourist attraction spot need to be upgraded in line with the expectation of the tourist such as the quality, cleanliness and the safety of the environment. Therefore, it is essentially important for the government to develop tourism attraction spots whereby it will surely improve the economic growth of tourism in Sabah. 2014 Thesis https://ir.uitm.edu.my/id/eprint/100457/ https://ir.uitm.edu.my/id/eprint/100457/1/100457.pdf text en public degree Universiti Teknologi MARA, Sabah Faculty of Business and Management
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
topic Travel and the state
Tourism
spellingShingle Travel and the state
Tourism
Abdullah, Asrafrawbi'ah
Factors affecting tourist arrival in Sabah / Asrafrawbi'ah Abdullah
description This paper outlaid the factors affecting tourist arrival in Sabah. The main objective is to determine the factors that determine tourist arrival and its contribution to the economic growth in Sabah. The paper presents the primary data collected by personally handed out questionnaires involving a sample of 50 respondents from local and international tourists. The results clearly indicated that the natural landscape and uniqueness of Sabah do contribute to the number of tourist arrivals and those independent variables such as information sources, recreation provided and tourist attractions do affect the number of tourist arrival in Sabah. Tourists' preferences can be analysed to the use of microeconomic theory, for example, demand theory and also push-pull theory. The final finding was the development of tourist attraction spot need to be upgraded in line with the expectation of the tourist such as the quality, cleanliness and the safety of the environment. Therefore, it is essentially important for the government to develop tourism attraction spots whereby it will surely improve the economic growth of tourism in Sabah.
format Thesis
qualification_level Bachelor degree
author Abdullah, Asrafrawbi'ah
author_facet Abdullah, Asrafrawbi'ah
author_sort Abdullah, Asrafrawbi'ah
title Factors affecting tourist arrival in Sabah / Asrafrawbi'ah Abdullah
title_short Factors affecting tourist arrival in Sabah / Asrafrawbi'ah Abdullah
title_full Factors affecting tourist arrival in Sabah / Asrafrawbi'ah Abdullah
title_fullStr Factors affecting tourist arrival in Sabah / Asrafrawbi'ah Abdullah
title_full_unstemmed Factors affecting tourist arrival in Sabah / Asrafrawbi'ah Abdullah
title_sort factors affecting tourist arrival in sabah / asrafrawbi'ah abdullah
granting_institution Universiti Teknologi MARA, Sabah
granting_department Faculty of Business and Management
publishDate 2014
url https://ir.uitm.edu.my/id/eprint/100457/1/100457.pdf
_version_ 1811769077713076224