The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid

This study aims to examine the association between the customers’ acceptance level and smoke-free policies in Kuala Terengganu’s restaurants. The descriptive research design will be adopted for the purpose of this investigate. With that, the quantitative method by employing a self-administrated ques...

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Main Author: Mhd Suyid, Muhammad Shafiq
Format: Thesis
Language:English
Published: 2019
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/101049/1/101049.pdf
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spelling my-uitm-ir.1010492024-08-24T17:33:37Z The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid 2019 Mhd Suyid, Muhammad Shafiq Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling This study aims to examine the association between the customers’ acceptance level and smoke-free policies in Kuala Terengganu’s restaurants. The descriptive research design will be adopted for the purpose of this investigate. With that, the quantitative method by employing a self-administrated questionnaire will help to collect relevant data for this study. It is expected that 384 respondents will be participating in this study to share their interest and contribute relevant data. These data will then screened and analyzed using quantitative research, followed by descriptive research and cross-sectional study for determining the relationship between the implement of the smoke-free policies in the restaurants to the customers’ acceptance level. This study hopes to contribute findings that could strengthen and support the existing knowledge on the customers’ acceptance level towards smoke-free policies in the Kuala Terengganu’s restaurants. 2019 Thesis https://ir.uitm.edu.my/id/eprint/101049/ https://ir.uitm.edu.my/id/eprint/101049/1/101049.pdf text en public degree Universiti Teknologi MARA, Terengganu Faculty Of Hotel & Tourism Management Mohd Zaki, Mohd Izwan
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
advisor Mohd Zaki, Mohd Izwan
topic Consumer behavior
Consumers' preferences
Consumer research
Including consumer profiling
spellingShingle Consumer behavior
Consumers' preferences
Consumer research
Including consumer profiling
Mhd Suyid, Muhammad Shafiq
The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid
description This study aims to examine the association between the customers’ acceptance level and smoke-free policies in Kuala Terengganu’s restaurants. The descriptive research design will be adopted for the purpose of this investigate. With that, the quantitative method by employing a self-administrated questionnaire will help to collect relevant data for this study. It is expected that 384 respondents will be participating in this study to share their interest and contribute relevant data. These data will then screened and analyzed using quantitative research, followed by descriptive research and cross-sectional study for determining the relationship between the implement of the smoke-free policies in the restaurants to the customers’ acceptance level. This study hopes to contribute findings that could strengthen and support the existing knowledge on the customers’ acceptance level towards smoke-free policies in the Kuala Terengganu’s restaurants.
format Thesis
qualification_level Bachelor degree
author Mhd Suyid, Muhammad Shafiq
author_facet Mhd Suyid, Muhammad Shafiq
author_sort Mhd Suyid, Muhammad Shafiq
title The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid
title_short The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid
title_full The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid
title_fullStr The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid
title_full_unstemmed The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid
title_sort customers’ acceptance level towards smoke-free policy in kuala terengganu’s restaurants / muhammad shafiq mhd suyid
granting_institution Universiti Teknologi MARA, Terengganu
granting_department Faculty Of Hotel & Tourism Management
publishDate 2019
url https://ir.uitm.edu.my/id/eprint/101049/1/101049.pdf
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