The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid
This study aims to examine the association between the customers’ acceptance level and smoke-free policies in Kuala Terengganu’s restaurants. The descriptive research design will be adopted for the purpose of this investigate. With that, the quantitative method by employing a self-administrated ques...
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2019
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my-uitm-ir.1010492024-08-24T17:33:37Z The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid 2019 Mhd Suyid, Muhammad Shafiq Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling This study aims to examine the association between the customers’ acceptance level and smoke-free policies in Kuala Terengganu’s restaurants. The descriptive research design will be adopted for the purpose of this investigate. With that, the quantitative method by employing a self-administrated questionnaire will help to collect relevant data for this study. It is expected that 384 respondents will be participating in this study to share their interest and contribute relevant data. These data will then screened and analyzed using quantitative research, followed by descriptive research and cross-sectional study for determining the relationship between the implement of the smoke-free policies in the restaurants to the customers’ acceptance level. This study hopes to contribute findings that could strengthen and support the existing knowledge on the customers’ acceptance level towards smoke-free policies in the Kuala Terengganu’s restaurants. 2019 Thesis https://ir.uitm.edu.my/id/eprint/101049/ https://ir.uitm.edu.my/id/eprint/101049/1/101049.pdf text en public degree Universiti Teknologi MARA, Terengganu Faculty Of Hotel & Tourism Management Mohd Zaki, Mohd Izwan |
institution |
Universiti Teknologi MARA |
collection |
UiTM Institutional Repository |
language |
English |
advisor |
Mohd Zaki, Mohd Izwan |
topic |
Consumer behavior Consumers' preferences Consumer research Including consumer profiling |
spellingShingle |
Consumer behavior Consumers' preferences Consumer research Including consumer profiling Mhd Suyid, Muhammad Shafiq The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid |
description |
This study aims to examine the association between the customers’ acceptance level and smoke-free policies in Kuala Terengganu’s restaurants. The descriptive research design will be adopted for the purpose of this investigate. With that, the quantitative method by employing a self-administrated questionnaire will help to collect relevant data for this study. It is expected that 384 respondents will be participating in this study to share their interest and contribute relevant data. These data will then screened and analyzed using quantitative research, followed by descriptive research and cross-sectional study for determining the relationship between the implement of the smoke-free policies in the restaurants to the customers’ acceptance level. This study hopes to contribute findings that could strengthen and support the existing knowledge on the customers’ acceptance level towards smoke-free policies in the Kuala Terengganu’s restaurants. |
format |
Thesis |
qualification_level |
Bachelor degree |
author |
Mhd Suyid, Muhammad Shafiq |
author_facet |
Mhd Suyid, Muhammad Shafiq |
author_sort |
Mhd Suyid, Muhammad Shafiq |
title |
The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid |
title_short |
The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid |
title_full |
The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid |
title_fullStr |
The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid |
title_full_unstemmed |
The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid |
title_sort |
customers’ acceptance level towards smoke-free policy in kuala terengganu’s restaurants / muhammad shafiq mhd suyid |
granting_institution |
Universiti Teknologi MARA, Terengganu |
granting_department |
Faculty Of Hotel & Tourism Management |
publishDate |
2019 |
url |
https://ir.uitm.edu.my/id/eprint/101049/1/101049.pdf |
_version_ |
1811769123178283008 |