A preliminary viability study to establish wetland ecotourism Porta-Cabin lodge as business venture in Sabah / Sulaiman Mohd Noor, Moh Ariffin Abd Ahaling and John Christe Siap

This study looks at the viability to set up an ecotourism lodge of Porta-Cabin type in wetland area in Sabah being one of the most potential ecotourism center in Sabah. The objectives are to determine the viability of the proposed lodge as well as to attract and convince potential investors. All dat...

Full description

Saved in:
Bibliographic Details
Main Authors: Mohd Noor, Sulaiman, Abd Ahaling, Moh Ariffin, Siap, John Christe
Format: Thesis
Language:English
Published: 2010
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/103875/1/103875.pdf
Tags: Add Tag
No Tags, Be the first to tag this record!
id my-uitm-ir.103875
record_format uketd_dc
spelling my-uitm-ir.1038752024-09-30T02:07:31Z A preliminary viability study to establish wetland ecotourism Porta-Cabin lodge as business venture in Sabah / Sulaiman Mohd Noor, Moh Ariffin Abd Ahaling and John Christe Siap 2010 Mohd Noor, Sulaiman Abd Ahaling, Moh Ariffin Siap, John Christe Travel and state. Tourism This study looks at the viability to set up an ecotourism lodge of Porta-Cabin type in wetland area in Sabah being one of the most potential ecotourism center in Sabah. The objectives are to determine the viability of the proposed lodge as well as to attract and convince potential investors. All data were collected from relevant sources. Questioned distributed, interviewed were conducted with wetland tourist operators in Klias River and Sabah Ministry of Tourism, Culture and Environment. Data also collected from the government and non-government agencies through meetings with their staff. In addition, data from secondary sources were also incorporated in the preparation of this study. This study outlines mainly the design and development concepts, the organization structure, the marketing plan and its strategies, project development, cost maintenance and revenue and cash flow analysis of proposed project. Finding shows the most of the people, irrespective of their gender, age, race, marital status, occupation and income are in favor of going for vacation locally and domestically. They normally would go for natural beauty and adventure. Therefore our study recommendations that the proposed business venture establish Porta-Cabin lodge in Sabah worth considering. 2010 Thesis https://ir.uitm.edu.my/id/eprint/103875/ https://ir.uitm.edu.my/id/eprint/103875/1/103875.pdf text en public masters Universiti Teknologi MARA, Sabah Faculty of Business and Management
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
topic Travel and state
Tourism
spellingShingle Travel and state
Tourism
Mohd Noor, Sulaiman
Abd Ahaling, Moh Ariffin
Siap, John Christe
A preliminary viability study to establish wetland ecotourism Porta-Cabin lodge as business venture in Sabah / Sulaiman Mohd Noor, Moh Ariffin Abd Ahaling and John Christe Siap
description This study looks at the viability to set up an ecotourism lodge of Porta-Cabin type in wetland area in Sabah being one of the most potential ecotourism center in Sabah. The objectives are to determine the viability of the proposed lodge as well as to attract and convince potential investors. All data were collected from relevant sources. Questioned distributed, interviewed were conducted with wetland tourist operators in Klias River and Sabah Ministry of Tourism, Culture and Environment. Data also collected from the government and non-government agencies through meetings with their staff. In addition, data from secondary sources were also incorporated in the preparation of this study. This study outlines mainly the design and development concepts, the organization structure, the marketing plan and its strategies, project development, cost maintenance and revenue and cash flow analysis of proposed project. Finding shows the most of the people, irrespective of their gender, age, race, marital status, occupation and income are in favor of going for vacation locally and domestically. They normally would go for natural beauty and adventure. Therefore our study recommendations that the proposed business venture establish Porta-Cabin lodge in Sabah worth considering.
format Thesis
qualification_level Master's degree
author Mohd Noor, Sulaiman
Abd Ahaling, Moh Ariffin
Siap, John Christe
author_facet Mohd Noor, Sulaiman
Abd Ahaling, Moh Ariffin
Siap, John Christe
author_sort Mohd Noor, Sulaiman
title A preliminary viability study to establish wetland ecotourism Porta-Cabin lodge as business venture in Sabah / Sulaiman Mohd Noor, Moh Ariffin Abd Ahaling and John Christe Siap
title_short A preliminary viability study to establish wetland ecotourism Porta-Cabin lodge as business venture in Sabah / Sulaiman Mohd Noor, Moh Ariffin Abd Ahaling and John Christe Siap
title_full A preliminary viability study to establish wetland ecotourism Porta-Cabin lodge as business venture in Sabah / Sulaiman Mohd Noor, Moh Ariffin Abd Ahaling and John Christe Siap
title_fullStr A preliminary viability study to establish wetland ecotourism Porta-Cabin lodge as business venture in Sabah / Sulaiman Mohd Noor, Moh Ariffin Abd Ahaling and John Christe Siap
title_full_unstemmed A preliminary viability study to establish wetland ecotourism Porta-Cabin lodge as business venture in Sabah / Sulaiman Mohd Noor, Moh Ariffin Abd Ahaling and John Christe Siap
title_sort preliminary viability study to establish wetland ecotourism porta-cabin lodge as business venture in sabah / sulaiman mohd noor, moh ariffin abd ahaling and john christe siap
granting_institution Universiti Teknologi MARA, Sabah
granting_department Faculty of Business and Management
publishDate 2010
url https://ir.uitm.edu.my/id/eprint/103875/1/103875.pdf
_version_ 1811769268921958400