Factors influencing fast food restaurants using paper-based food packaging in Malaysia, Singapore and Indonesia / Ain Najwa Abu Jabar and Dayang Jaslyn Sofyia Abang Zainal Abidin
The study is to identify the factors influencing fast-food restaurants to use paper-based and to discuss the similarities and dissimilarities of factors influencing fast-food restaurants to use paper-based packaging in Malaysia, Singapore, and Indonesia. The methodology used in the study is secondar...
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my-uitm-ir.1041342024-10-09T12:09:23Z Factors influencing fast food restaurants using paper-based food packaging in Malaysia, Singapore and Indonesia / Ain Najwa Abu Jabar and Dayang Jaslyn Sofyia Abang Zainal Abidin 2021 Abu Jabar, Ain Najwa Abang Zainal Abidin, Dayang Jaslyn Sofyia Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling The study is to identify the factors influencing fast-food restaurants to use paper-based and to discuss the similarities and dissimilarities of factors influencing fast-food restaurants to use paper-based packaging in Malaysia, Singapore, and Indonesia. The methodology used in the study is secondary descriptive research by discussing those factors between three countries: Malaysia, Singapore, and Indonesia. The factors involved are environmental concerns, biodegradable material, trends in packaging, and packaging design are discussed in this study. The overall findings indicate the similarities and dissimilarities of the variables stated in Malaysia, Singapore, and Indonesia were affected by strict enforcement of rules and regulations in those countries. Singapore showed the most rigorous enforcement country, which led to biodegradable materials, especially paper-bag-based packaging, followed by Malaysia and Indonesia. 2021 Thesis https://ir.uitm.edu.my/id/eprint/104134/ https://ir.uitm.edu.my/id/eprint/104134/1/104134.pdf text en public degree Universiti Teknologi MARA, Terengganu Faculty Of Hotel & Tourism Management |
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Universiti Teknologi MARA |
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UiTM Institutional Repository |
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English |
topic |
Consumer behavior Consumers' preferences Consumer research Including consumer profiling |
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Consumer behavior Consumers' preferences Consumer research Including consumer profiling Abu Jabar, Ain Najwa Abang Zainal Abidin, Dayang Jaslyn Sofyia Factors influencing fast food restaurants using paper-based food packaging in Malaysia, Singapore and Indonesia / Ain Najwa Abu Jabar and Dayang Jaslyn Sofyia Abang Zainal Abidin |
description |
The study is to identify the factors influencing fast-food restaurants to use paper-based and to discuss the similarities and dissimilarities of factors influencing fast-food restaurants to use paper-based packaging in Malaysia, Singapore, and Indonesia. The methodology used in the study is secondary descriptive research by discussing those factors between three countries: Malaysia, Singapore, and Indonesia. The factors involved are environmental concerns, biodegradable material, trends in packaging, and packaging design are discussed in this study. The overall findings indicate the similarities and dissimilarities of the variables stated in Malaysia, Singapore, and Indonesia were affected by strict enforcement of rules and regulations in those countries. Singapore showed the most rigorous enforcement country, which led to biodegradable materials, especially paper-bag-based packaging, followed by Malaysia and Indonesia. |
format |
Thesis |
qualification_level |
Bachelor degree |
author |
Abu Jabar, Ain Najwa Abang Zainal Abidin, Dayang Jaslyn Sofyia |
author_facet |
Abu Jabar, Ain Najwa Abang Zainal Abidin, Dayang Jaslyn Sofyia |
author_sort |
Abu Jabar, Ain Najwa |
title |
Factors influencing fast food restaurants using paper-based food packaging in Malaysia, Singapore and Indonesia / Ain Najwa Abu Jabar and Dayang Jaslyn Sofyia Abang Zainal Abidin |
title_short |
Factors influencing fast food restaurants using paper-based food packaging in Malaysia, Singapore and Indonesia / Ain Najwa Abu Jabar and Dayang Jaslyn Sofyia Abang Zainal Abidin |
title_full |
Factors influencing fast food restaurants using paper-based food packaging in Malaysia, Singapore and Indonesia / Ain Najwa Abu Jabar and Dayang Jaslyn Sofyia Abang Zainal Abidin |
title_fullStr |
Factors influencing fast food restaurants using paper-based food packaging in Malaysia, Singapore and Indonesia / Ain Najwa Abu Jabar and Dayang Jaslyn Sofyia Abang Zainal Abidin |
title_full_unstemmed |
Factors influencing fast food restaurants using paper-based food packaging in Malaysia, Singapore and Indonesia / Ain Najwa Abu Jabar and Dayang Jaslyn Sofyia Abang Zainal Abidin |
title_sort |
factors influencing fast food restaurants using paper-based food packaging in malaysia, singapore and indonesia / ain najwa abu jabar and dayang jaslyn sofyia abang zainal abidin |
granting_institution |
Universiti Teknologi MARA, Terengganu |
granting_department |
Faculty Of Hotel & Tourism Management |
publishDate |
2021 |
url |
https://ir.uitm.edu.my/id/eprint/104134/1/104134.pdf |
_version_ |
1818588086840328192 |