Marketing mix influence on food truck acceptance among university students / Nur Ain Mohd Husni and Siti Nor Azlinda Mat Ripin

The trend of food truck business is becoming more popular among Malaysians. Food truck vendors is the famous trend place that visited by the teenagers or young generations. This is due to the increasing changes in the market for food trucks that will generate competition among other business competi...

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Main Authors: Mohd Husni, Nur Ain, Mat Ripin, Siti Nor Azlinda
格式: Thesis
语言:English
出版: 2021
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在线阅读:https://ir.uitm.edu.my/id/eprint/104399/1/104399.pdf
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